Rural Impact County Challenge Community Coaching


Before applying for community coaching, you must first sign up to participate in the Rural Impact County Challenge. All Community Coaching applicants must also be members of NACo.

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Recognizing the critical role local officials play in supporting innovation and change, the National Association of Counties (NACo) has a national initiative to help advance counties’ efforts to reduce the number of rural children and families living in poverty. The Rural Impact County Challenge (RICC) seeks to highlight and support counties making a real difference in the lives of children in rural communities. County teams will be selected to receive assistance from a Roadmaps to Health Community Coach from the County Health Rankings & Roadmaps Program. The application deadline is Friday, November 3, 2017. Selected coaching teams will be notified in December. The RICC Community Coaching program will run for the 2018 calendar year.

Why You Should Apply for Community Coaching

Community Coaches from the Roadmaps to Health Action Center provide local leaders support to strengthen their efforts to improve their communities. Coaching is part of the County Health Rankings & Roadmaps program, a collaboration between the Robert Wood Johnson Foundation and the University of Wisconsin Population Health Institute. Community Coaches work with local, multi-sector teams through sustainable policies & programs addressing the broad factors that influence the health of communities. The County Health Rankings data and the Roadmaps to Health Action Center form the centerpieces of the coaching process.

The Roadmaps to Health Action Center is an online platform which provides practical help for communities working collectively to improve their communities. It provides guidance and tools to understand the Rankings data, and strategies that communities can use to take action. Coaches refer to the Take Action Cycle throughout coaching and are knowledgeable about its tools and resources. Coaches also bring expertise from a variety of disciplines—from public health to law to social work to urban planning to hospital community benefits—to support leaders in using Action Center tools and guidance to advance their goals.

Children in Poverty and Health: How Community Coaches Can Help

Recognizing the critical role poverty can play in life-long health outcomes, Children in Poverty is one of the most important measures in the County Health Rankings. Using data and evidence-rated tools, Community Coaches will explore with county teams the potential strategies and solutions to reduce the level of income inequality and number of children in poverty.

How Can Community Coaching Help Your County?

Coaches provide guidance to teams that are working to improve their communities. Drawing upon tools and resources in the Action Center, Coaches provide support in a variety of ways including, but not limited to:

  • Equipping new partnerships with tools and guidance as they get going

  • Providing guidance to partnerships looking to strengthen or revamp their approach

  • Propelling a community from data assessment to action

  • Assisting with issue campaigns or policy advocacy

  • Supporting teams in implementing new policies or programs

  • Suggesting frameworks, tools, and consultants, for evaluation efforts, and

  • Connecting communities to national leaders and expertise and other communities doing similar work.

What You Should Expect During Community Coaching

Coaches customize their guidance for each community based on their assets and goals. Engagement with a Community Coach will last one year. Your county team may include as many members of the community as you would like, but for purposes of engaging with a Community Coach, four to seven core team members must be identified. These core members will engage with the Coach and their other team members during the year. Engagement might include webinars and monthly calls. The core team must be the same throughout the coaching process.The majority of coaching is conducted remotely using a variety of methods. Coaching sessions typically last from 60-90 minutes, but may vary depending upon the team's needs.

Additionally, RICC Community Coaching teams will have the opportunity to work closely with each other, forming a close network of communities doing similar work.

  • Webform

    Rural Impact County Challenge Community Coaching

    Part I

    Application Information

    Lead Applicant Information

    Note: Lead Applicant must be a county elected official.

    Primary Point of Contact Information

    Note: The Primary Point of Contact should be different than the Lead Applicant. This person is responsible for engaging NACo, the Roadmaps to Health Community Coach and their peer Rural Impact County Challenge teams.

    Core Team Members

    (Members can be from sectors such as public health, business, education, philanthropy, nonprofit, community development, government or healthcare.)

    Part II

    Narrative Questions

    Note: Answers are limited to 4,000 characters (approximately 600 words).

    (Consider intergenerational impact, geographic divides and racial demographics.)
    (Consider how RICC Community Coaching could impact individual or county-wide poverty, as well as detail what short term or long term solutions coaching might offer.)
    (Consider what initiatives your county has undertaken to date and any measurable progress attained.)
    (Consider what efforts your county might exercise to further augment diverse leadership.)

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