This event will take place on Zoom Webinar. Please email nacomeetings@naco.org with any registration or login questions.

Government agencies have more data than ever before, but turning that information into clear priorities and measurable outcomes remains a challenge. Disconnected systems, competing demands, and limited resources can make it difficult to know how to improve resident experiences.

Join Granicus for a discussion on the challenges and opportunities of measuring and improving digital experiences and engagement, along with a look at how agencies can use AI-powered insights to make smarter decisions for their community. 

During this session, attendees will learn how to:

  • Identify where digital experiences are breaking down
  • Turn fragmented data into prioritized actions
  • Focus resources on the improvements most likely to drive impact
  • Measure progress and demonstrate outcomes over time

You'll also get an inside look at the new Government Experience Insights (GXI) by Granicus and see how AI helps agencies move from data collection to decision-making so they can deliver more effective services for their communities.

Speakers:

  • Santiago Arenas, Digital Media Supervisor, Collier County, Fla.
  • Ashley Hill, Manager, Experience Partners, Granicus
  • Hannah Burn, Product Director, Granicus
  • Colleen Fueglein, Product Marketing Manager, Granicus

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