Webinar

Changing the COVID Conversation: Communication Strategies for Local Governments

Dec. 18, 2020 , 1:00 pm
Contact Blaire Bryant (202) 942-4246
  • Event

    Changing the COVID Conversation: Communication Strategies for Local Governments

    Ten months into the COVID-19 pandemic, Americans remain divided about how serious the virus is and what steps should be taken to contain it, according to a new poll by pollster Dr. Frank Luntz and the de Beaumont Foundation. The poll reveals language that political and health leaders can use to reach all audiences, build trust in public health measures and save lives. Local health departments have an important role to play as trusted communicators and this information is especially helpful as you communicate about vaccination efforts. Dr. Luntz will review the new research and the implications for political and health leaders and help you understand current public sentiment around COVID messaging and develop communications that resonate across communities to overcome political divisions and gain public trust in public health messages.

    Learn about new research on public sentiment around COVID communications and how to overcome political divisions in public health messaging.
    2020-12-18
    Webinar
    2020-12-18