Trailahassee.com
2015 NACo Achievement Award Winner
Leon County, Fla., FL
Best In Category
About the Program
Category: Information Technology (Best in Category)
Year: 2015
What was once a casual nickname that outdoor enthusiasts used in describing biking, hiking, running, paddling and equestrian trails in the Tallahassee-Leon County area is now a one-of-a-kind web site -Trailahassee.com - launched by the Leon County Division of Tourism Development to promote nearly 600 miles of trails. The site features trails, interactive maps, blogs, social media features, GPS functionality, and information on outfitters and associations. It has been recognized for excellence by both the digital technology and creative communities. With a user-friendly design suitable for laptops, smartphones and tablets, browsers explore rotating featured trails including the Apalachee Regional Park, Cadillac Mountain Bike Trails and Leon Sinks Geological Area, through videos, blog entries and Instagram feed photographs. Currently featuring 11 trails, future plans include the addition of new routes. The "Find a Trail" tab includes an interactive map showcasing trails either in map view, list view, or based on various activities (walking, hiking, biking, running, mountain biking, equestrian, motorcycle, canoe/kayak and ATV). Users make selections based on the type of surface and skill level. Maps are displayed through three options - street view, satellite view or relief view. Live content from outdoor enthusiasts is featured using the hashtag #Trailahassee through Twitter, Facebook and Instagram feeds. The site also links directly to the county's consumer tourism site (www.VisitTallahassee.com) for additional information regarding upcoming events, hotels, restaurants and attractions.