National Association of Counties

Webinar

Telling Your Community Story: Strengthening Economies through Place Branding

Feb. 7, 2018 , 2:00 pm – 3:15 pm
Watch Recording
  • Event

    Telling Your Community Story: Strengthening Economies through Place Branding

    Many smaller and rural communities across the country that have historically been reliant on one economic industry are pursuing innovative economic diversification and community revitalization strategies.  Through the lens of coal country, we will continue to explore this topic, as many traditionally coal-reliant communities seek to build stronger, more resilient local and regional economies. 

    Join this educational webinar for a deep dive into the value of place and community branding as a powerful tool in stimulating both economic development and community pride and identity.   Attendees will hear from community branding subject-matter experts, in addition to local and regional implementation examples of place branding & digital storytelling, including social media and community videos.  

    Many smaller and rural communities across the country that have historically been reliant on one economic industry are pursuing innovative economic diversification and community revitalization strategies.  Through the lens of coal country, w
    2018-02-07
    Webinar
    2022-09-21

Many smaller and rural communities across the country that have historically been reliant on one economic industry are pursuing innovative economic diversification and community revitalization strategies.  Through the lens of coal country, we will continue to explore this topic, as many traditionally coal-reliant communities seek to build stronger, more resilient local and regional economies. 

Join this educational webinar for a deep dive into the value of place and community branding as a powerful tool in stimulating both economic development and community pride and identity.   Attendees will hear from community branding subject-matter experts, in addition to local and regional implementation examples of place branding & digital storytelling, including social media and community videos.  

Nicole Rongo
VP of Marketing and Acquisitions, CGI Communications  
Cora Gnegy
Marketing Director, Giles County, Va.  
  • Community & Economic Development
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    Economic Mobility Leadership Network

    The Economic Mobility Leadership Network (EMLN) is a NACo cohort of county leaders that facilitates and incubates county-specific discussion and problem-solving on issues of economic mobility and helps county leaders identify and assess their current barriers to mobility and share scalable and transferable programs across the country.
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    Economic Mobility Leadership Network

    <p>Economic mobility refers to changes in an individual&rsquo;s economic status over a lifetime and across generations&mdash;usually measured in income.

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  • Resiliency
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    Resilient Counties Initiative

    The NACo Resilient Counties Initiative builds leadership capacity to identify and manage risk, and prepare counties to become more flexible and responsive to system shocks and stresses. It has a holistic approach to resilience, examining social and economic resilience, sustainability and disaster management.
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    Resilient Counties Initiative

    <p>Hurricanes, wildfires, economic collapse, and other disasters can be natural or man-made, acute or long-term, foreseeable or unpredictable.

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  • Telecommunications & Technology
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    TestIT: How Fast is Your Broadband

    NACo has partnered with the Local Initiatives Support Corporation (LISC) and the Rural Community Assistance Partnership (RCAP) to develop a mobile app designed to identify areas with low or no connectivity to help ensure adequate funding for broadband infrastructure is provided across the country.
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    TestIT: How Fast is Your Broadband

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  • Basic page

    Agriculture & Rural Affairs Steering Committee

    Responsible for all matters pertaining to USDA agriculture, rural development programs, rural renewable energy development, research and extension, food safety, and conservation programs.  Policy Platform 2022-2023 2022 NACo Legislative Priorities
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    Agriculture & Rural Affairs Steering Committee

    <p>Responsible for all matters pertaining to USDA agriculture, rural development programs, rural renewable energy development, research and extension, food safety, and conservation programs.&nbsp;</p>

    Learn More
  • Basic page

    Community, Economic & Workforce Development Steering Committee

    Responsible for all matters pertaining to housing, community and economic development, public works, and workforce development including the creation of affordable housing and housing options for different populations, residential, commercial, and industrial development, and building and housing codes. Policy Platform & Resolutions 2022-2023 2022 NACo Legislative Priorities
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    Community, Economic & Workforce Development Steering Committee

    <p>Responsible for all matters pertaining to housing, community and economic development, public works, and workforce development including the creation of affordable housing and housing options for different populations, residential,

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  • Basic page

    Rural Action Caucus

    The Rural Action Caucus (RAC) is a key component of NACo's mission in supporting county officials in the pursuit of excellence in public service. RAC is the voice for America's rural counties, which represent two-thirds of the nation's 3,069 counties designated as rural, serving a combined population of 60 million.
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    Rural Action Caucus

    <p><strong>Since 1997, the Rural Action Caucus (RAC) has represented the nearly 70 percent of America&#39;s counties that are rural, addressing critical federal, state and local issues impacting these unique communities.

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