Attracting builders to your community through green building incentives
-
Attracting builders to your community through green building incentives
-
Blog
Attracting builders to your community through green building incentives
How do you attract builders that create quality housing stock at prices appropriate for your county’s population demographics? One way may be to incentivize them to build above-code efficient, comfortable, healthy homes – the types of homes consumers are asking for more often as they spend more time in their homes due to the coronavirus pandemic. A green certification, such as the National Green Building Standard (NGBS), provides both county building officials and consumers independent verification and assurance that builders’ homes are designed and constructed to perform as advertised.
Adequate housing stock in your jurisdiction is critical for attracting new businesses and for growing your community, as some people who are able to work remotely from a place of their choosing are shifting to the suburbs. There is a nationwide housing shortage, but there are also several pressures on builders, making it harder for them to provide housing stock. Lumber prices, which have spiked 170% since mid-April, are driving up the cost of constructing homes ($16,000 on average per single-family home and $6,000 per multifamily). Regulatory requirements, permitting and impact fees are estimated to comprise 25%-30% of the cost of constructing a home. Positioning your county to relieve pressure on residential building through elements you can control, like incentivizing builders to qualify for those measures through green certification, can increase your housing stock without overburdening infrastructure and provide residents, and potential residents, with the confidence they are making a wise purchase.
What incentives work well? NACo studied this in 2008 and again in 2012, producing the 2012 Green Building Incentive Trends: Strengthening Communities, Building Green Economies with AIA. The three incentives that were found to be most attractive were:
- Tax incentives – the reduction of taxes for implementing specific green measures and certifications;
- Density/Floor Area Ratio Bonuses – such as the provision of height bonuses, floor/area ratio bonuses and reductions in landscaping requirements; and
- Expedited Permitting – the streamlining of the permitting process for building, planning and site permits on projects that achieve specific green measures and certifications.
Several jurisdictions are already using green incentives to encourage building, including:
- Arlington County, Va. - Density Bonus
- Bernalillo County, N.M. - Impact Fee Reduction
- Chicago, Ill. - Expedited Permitting
- San Diego County, Calif. - Fee Discounts and Expedited Review
The cost, time and regulatory requirements for constructing homes can influence the attractiveness of a county to builders. Using the ICC-700 National Green Building Standard® (NGBS) certification as an above-code incentive to relieve some of these pressures can attract builders and developers to your community.
The standard provides practices for the design and construction of all types of green residential buildings, mixed-use projects, renovations and land developments. The NGBS is comprehensive, requiring minimum thresholds in six key areas of high-performance building: Site Design, Resource Efficiency, Water Efficiency, Energy Efficiency, Indoor Environmental Quality and Building Operation & Maintenance.
The NGBS is flexible, providing options for meeting the program and allowing builders to create a home best suited for the climate and market conditions. Third-party verifiers independently validate that the home meets the certification requirements, providing county officials and consumers with confidence in the product. 2020 NGBS program features include:
- Prescriptive and performance compliance paths for energy and water efficiency;
- A new water-efficiency performance path generating a score based on predicted water use that could provide guardrails for communities with water quantity or quality pressures;
- NGBS Green+ badges, rewarding exceptional performance in areas including wellness, resiliency and universal design that could serve as further incentives;
- A new certified compliance path for single-family builders providing an entry point into green building;
- Tools including ‘Bronze cookbooks’ to help guide builders through the process.
In summary, using the NGBS certification as an above-code incentive in your community can attract builders and developers, increase your housing stock and attract homebuyers who want assurance that they are buying efficient, comfortable and healthy homes.
For more information about the NGBS and to obtain a free download of the standard, visit nahb.org/ngbs.
How do you attract builders that create quality housing stock at prices appropriate for your county’s population demographics? One way may be to incentivize them to build above-code efficient, comfortable, healthy homes – the types of homes consumers are asking for more often as they spend more time in their homes due to the coronavirus pandemic. A green certification, such as the National Green Building Standard (NGBS), provides both county building officials and consumers independent verification and assurance that builders’ homes are designed and constructed to perform as advertised. Adequate housing stock in your jurisdiction is critical for attracting new businesses and for growing your community, as some people who are able to work remotely from a place of their choosing are shifting to the suburbs. There is a nationwide housing shortage, but there are also several pressures on builders, making it harder for them to provide housing stock. Lumber prices, which have spiked 170% since mid-April, are driving up the cost of constructing homes ($16,000 on average per single-family home and $6,000 per multifamily). Regulatory requirements, permitting and impact fees are estimated to comprise 25%-30% of the cost of constructing a home. Positioning your county to relieve pressure on residential building through elements you can control, like incentivizing builders to qualify for those measures through green certification, can increase your housing stock without overburdening infrastructure and provide residents, and potential residents, with the confidence they are making a wise purchase. What incentives work well? NACo studied this in 2008 and again in 2012, producing the 2012 Green Building Incentive Trends: Strengthening Communities, Building Green Economies with AIA. The three incentives that were found to be most attractive were: Tax incentives – the reduction of taxes for implementing specific green measures and certifications; Density/Floor Area Ratio Bonuses – such as the provision of height bonuses, floor/area ratio bonuses and reductions in landscaping requirements; and Expedited Permitting – the streamlining of the permitting process for building, planning and site permits on projects that achieve specific green measures and certifications. Several jurisdictions are already using green incentives to encourage building, including: Arlington County, Va. - Density Bonus Bernalillo County, N.M. - Impact Fee Reduction Chicago, Ill. - Expedited Permitting San Diego County, Calif. - Fee Discounts and Expedited Review The cost, time and regulatory requirements for constructing homes can influence the attractiveness of a county to builders. Using the ICC-700 National Green Building Standard® (NGBS) certification as an above-code incentive to relieve some of these pressures can attract builders and developers to your community. The standard provides practices for the design and construction of all types of green residential buildings, mixed-use projects, renovations and land developments. The NGBS is comprehensive, requiring minimum thresholds in six key areas of high-performance building: Site Design, Resource Efficiency, Water Efficiency, Energy Efficiency, Indoor Environmental Quality and Building Operation & Maintenance. The NGBS is flexible, providing options for meeting the program and allowing builders to create a home best suited for the climate and market conditions. Third-party verifiers independently validate that the home meets the certification requirements, providing county officials and consumers with confidence in the product. 2020 NGBS program features include: Prescriptive and performance compliance paths for energy and water efficiency; A new water-efficiency performance path generating a score based on predicted water use that could provide guardrails for communities with water quantity or quality pressures; NGBS Green+ badges, rewarding exceptional performance in areas including wellness, resiliency and universal design that could serve as further incentives; A new certified compliance path for single-family builders providing an entry point into green building; Tools including ‘Bronze cookbooks’ to help guide builders through the process. In summary, using the NGBS certification as an above-code incentive in your community can attract builders and developers, increase your housing stock and attract homebuyers who want assurance that they are buying efficient, comfortable and healthy homes. For more information about the NGBS and to obtain a free download of the standard, visit nahb.org/ngbs.2020-10-01Blog2020-10-05
How do you attract builders that create quality housing stock at prices appropriate for your county’s population demographics? One way may be to incentivize them to build above-code efficient, comfortable, healthy homes – the types of homes consumers are asking for more often as they spend more time in their homes due to the coronavirus pandemic. A green certification, such as the National Green Building Standard (NGBS), provides both county building officials and consumers independent verification and assurance that builders’ homes are designed and constructed to perform as advertised.
Adequate housing stock in your jurisdiction is critical for attracting new businesses and for growing your community, as some people who are able to work remotely from a place of their choosing are shifting to the suburbs. There is a nationwide housing shortage, but there are also several pressures on builders, making it harder for them to provide housing stock. Lumber prices, which have spiked 170% since mid-April, are driving up the cost of constructing homes ($16,000 on average per single-family home and $6,000 per multifamily). Regulatory requirements, permitting and impact fees are estimated to comprise 25%-30% of the cost of constructing a home. Positioning your county to relieve pressure on residential building through elements you can control, like incentivizing builders to qualify for those measures through green certification, can increase your housing stock without overburdening infrastructure and provide residents, and potential residents, with the confidence they are making a wise purchase.
What incentives work well? NACo studied this in 2008 and again in 2012, producing the 2012 Green Building Incentive Trends: Strengthening Communities, Building Green Economies with AIA. The three incentives that were found to be most attractive were:
- Tax incentives – the reduction of taxes for implementing specific green measures and certifications;
- Density/Floor Area Ratio Bonuses – such as the provision of height bonuses, floor/area ratio bonuses and reductions in landscaping requirements; and
- Expedited Permitting – the streamlining of the permitting process for building, planning and site permits on projects that achieve specific green measures and certifications.
Several jurisdictions are already using green incentives to encourage building, including:
- Arlington County, Va. - Density Bonus
- Bernalillo County, N.M. - Impact Fee Reduction
- Chicago, Ill. - Expedited Permitting
- San Diego County, Calif. - Fee Discounts and Expedited Review
The cost, time and regulatory requirements for constructing homes can influence the attractiveness of a county to builders. Using the ICC-700 National Green Building Standard® (NGBS) certification as an above-code incentive to relieve some of these pressures can attract builders and developers to your community.
The standard provides practices for the design and construction of all types of green residential buildings, mixed-use projects, renovations and land developments. The NGBS is comprehensive, requiring minimum thresholds in six key areas of high-performance building: Site Design, Resource Efficiency, Water Efficiency, Energy Efficiency, Indoor Environmental Quality and Building Operation & Maintenance.
The NGBS is flexible, providing options for meeting the program and allowing builders to create a home best suited for the climate and market conditions. Third-party verifiers independently validate that the home meets the certification requirements, providing county officials and consumers with confidence in the product. 2020 NGBS program features include:
- Prescriptive and performance compliance paths for energy and water efficiency;
- A new water-efficiency performance path generating a score based on predicted water use that could provide guardrails for communities with water quantity or quality pressures;
- NGBS Green+ badges, rewarding exceptional performance in areas including wellness, resiliency and universal design that could serve as further incentives;
- A new certified compliance path for single-family builders providing an entry point into green building;
- Tools including ‘Bronze cookbooks’ to help guide builders through the process.
In summary, using the NGBS certification as an above-code incentive in your community can attract builders and developers, increase your housing stock and attract homebuyers who want assurance that they are buying efficient, comfortable and healthy homes.
For more information about the NGBS and to obtain a free download of the standard, visit nahb.org/ngbs.

About National Association of Home Builders (Full Bio)
More from National Association of Home Builders
-
County News
County officials urged to ‘get creative’ to meet housing affordability challenge
When it comes to housing affordability, no matter what size your county, it’s likely a problem with no easy answers. Creativity is vital to the solution. Curbing the Crisis: County Recommendations to Advance Housing Affordability July 22, 2023 NACo Annual Conference - Travis County, Texas -
Webinar
Curbing the Crisis: County Recommendations to Advance Housing Affordability
Jul. 22, 2023 , 9:30 am – 10:45 amLIVE from the NACo Annual Conference: Navigate the complex landscape of county authority and housing affordability. Hear from NACo Housing Task Force members on specific policy recommendations and best practices that can be tailored and implemented in your community. -
Blog
An alternative solution for the government workforce crisis
NACo Partner Resource This blog post is sponsored by NACo partner CAI. Explore our latest blog on leveraging neurodiversity for a stronger government workforce. -
Blog
Equitable climate resilience (ECR) for local governments: Using data to drive decision making
NACo Partner Resource This blog post is sponsored by NACo partner IBTS. -
Blog
How counties can use the new elective pay mechanism to finance clean energy projects
On June 14, the U.S. Department of the Treasury and the Internal Revenue Service issued proposed regulations on elective pay (otherwise known as direct pay), a new tax credit delivery mechanism established in the Inflation Reduction Act. -
Blog
The County Countdown – July 10, 2023
Every other week, NACo’s County Countdown reviews federal advocacy updates on topics related to counties and the intergovernmental partnership. Watch the video above for your intergovernmental policy bulletin, and explore below for NACo's resources on the key issues we covered this week.
Related Posts
-
BlogThe County Countdown – September 13, 2023Sep. 13, 2023
-
County NewsEconomic mobility is ‘more than just a paycheck,’ Allan Golston saysAug. 21, 2023
-
BlogDOL issues final rule on updating the Davis-Bacon and Related Acts RegulationsAug. 14, 2023
Related Resources
-
Policy BriefUrge Congress and EPA to Consult with Counties on any Future Regulations on PFASJul. 7, 2023
-
Reports & ToolkitsFrom recovery to revitalization: How local leaders are unlocking the potential of the American Rescue PlanJun. 30, 2023
-
Reports & ToolkitsLegislative Analysis for Counties: Federal Permitting Provisions in the Fiscal Responsibility ActJun. 23, 2023
Related Events
-
28Sep2023Webinar
BRECC National Network Learning Series: The Nuts and Bolts of Community Benefits Plans
Sep. 28, 2023 , 3:00 pm – 4:30 pm
More From
-
Legislative Analysis for Counties: The Consolidated Appropriations Act of 2023
This analysis includes funding highlights for key programs impacting counties.
Learn More